Infinix has officially launched its highly anticipated Note 60 Series in Nigeria, immediately exceeding pre-order targets and signaling strong consumer demand in the premium mid-range smartphone segment. The launch, held in collaboration with 3CHUB, brought together distributors, retail partners, and customers for live product demonstrations and hands-on experiences, highlighting the brand’s growing presence in the Nigerian market.
Eva Niu, Marketing Manager at Infinix Nigeria, described the Note 60 Series as the company’s most advanced Note lineup yet, powered by Qualcomm Snapdragon 7th and 4th generation chipsets. “Performance is everything for us. With Snapdragon, the Note 60 Series delivers smooth multitasking, stability, and overall efficiency,” Niu said, emphasizing Infinix’s first deep collaboration with Snapdragon to elevate smartphone performance.
The series introduces innovative features previously exclusive to high-end devices, including the FG Matrix Display and Live Photo on Android. Paired with a 6500mAh battery and fast charging, the Note 60 Series balances design, performance, and usability. Niu explained, “Usually, if a phone looks beautiful, people doubt its performance. And when performance is very strong, the design is often not attractive. With this series, we achieved both.”
Pre-orders have outpaced expectations, according to Afolabi Oludare, Infinix KA National Retail Manager. He attributed the strong demand to strategic marketing campaigns, attractive pre-order bundles, and flexible purchase options like the Easy Buy zero-interest instalment plan. “The demand has exceeded our projections, so we are working closely with headquarters and distributors to scale production and meet market needs,” Oludare said.
The Note 60 Series is now available nationwide at all KA retail stores and 3CHUB outlets, with promotional offers including free accessories and a smartwatch for early buyers. With its combination of advanced features, attractive pricing, and strong pre-order momentum, the Infinix Note 60 Series is poised to reshape the premium mid-range smartphone market in Nigeria and intensify competition in 2026.
source: business day