OpenAI announced it will establish its first office in Seoul, marking a significant step as demand for its ChatGPT service rapidly grows in South Korea. The company has also formed a local entity to better serve this market, which boasts the second-largest number of paying ChatGPT subscribers after the United States. This move reflects the increasing importance of South Korea in the global AI landscape.
To support its expansion, OpenAI has started hiring staff to manage partnerships and local operations, with more detailed announcements expected in the coming months. Jason Kwon, OpenAI’s Chief Strategy Officer, highlighted South Korea’s comprehensive AI ecosystem, spanning from hardware development to software innovation, and involving a wide demographic from students to seniors.
Earlier this year, OpenAI revealed plans to collaborate with Kakao, a leading South Korean chat app operator, to develop AI products tailored for the local market. This partnership underscores OpenAI’s commitment to integrating its technologies within South Korea’s unique digital environment.
During his visit to Seoul, Kwon is scheduled to meet with representatives from both the ruling People Power Party and the main opposition Democratic Party, indicating OpenAI’s intent to engage closely with government officials as it expands its footprint in the country.
Overall, OpenAI’s move to establish a physical presence in Seoul signals its recognition of South Korea as a key market for AI innovation and reflects the growing global adoption of ChatGPT and related AI technologies.
Source: Reuters