Sterling Bank has been named the “Outstanding Banking Partner for Tourism and Transportation of the Year” by the Institute for Tourism Professionals of Nigeria (ITPN). The award highlights the bank’s innovative role in promoting Nigeria’s tourism and transportation sectors, which are critical contributors to the country’s economy. Sterling Bank has taken the lead in offering tailored financial solutions, fostering public-private partnerships, and supporting groundbreaking projects that unlock the untapped potential of these industries.
The bank’s leadership emphasizes a commitment to driving sustainable growth through initiatives like the “Uncover Nigeria” project, which showcases the country’s cultural and natural heritage, and the Torrista digital platform, connecting tourism professionals with global audiences. These efforts align with Sterling’s HEART strategy, prioritizing investments in Health, Education, Agriculture, Renewable Energy, and Transportation to support Nigeria’s sustainable development goals.
Through collaborations with government ministries and industry stakeholders, Sterling Bank has reshaped tourism and transportation in Nigeria, offering bespoke solutions to empower practitioners. This recognition by ITPN reaffirms the bank’s position as a trusted partner in national development, showcasing its innovative contributions and dedication to fostering long-term growth across vital economic sectors.