NGX Targets Younger Investors: Financial Literacy Campaign Aims to Empower Gen Zs and Millennials

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The Nigerian Exchange (NGX) is proactively reaching out to younger investors, unveiling plans to engage and attract Gen Zs and millennials to the capital market through innovative products and initiatives. The exchange recently extended its financial literacy campaign to the 2023 Batch C, Stream II members of the National Youth Service Corp in Lagos State. During this initiative, NGX officials emphasized the importance of financial independence for the younger generation.

Key Points:

  1. Youth-Focused Initiatives:
    • NGX sets a target to engage younger investors, recognizing the desire of Gen Zs and millennials for financial independence and decision-making autonomy.
    • Plans to roll out a series of products and initiatives tailored to meet the preferences and needs of the younger demographic.
  2. Financial Literacy Campaign:
    • Dr Irene Robinson-Ayanwale, Divisional Head at NGX, highlighted the independence sought by Gen Zs and millennials in making financial decisions.
    • Abimbola Babalola from NGX Regulations Limited stressed the significance of educating young investors, enabling them to define priorities, create wealth, and achieve financial objectives.
  3. Collaboration with Industry Experts:
    • Nonso Ume from Zenith Bank Plc’s Retail Banking Unit emphasized the opportunity to empower young individuals through comprehensive financial literacy and entrepreneurship skills.
  4. Positive Response and Investor Interest:
    • Angel Gift, a facilitator, reported positive feedback from approximately 5,000 corps members, indicating a readiness to invest in the capital market.

Conclusion: As NGX strategically focuses on attracting and empowering the younger generation of investors, the financial literacy campaign serves as a pivotal initiative. With plans to introduce tailored products and initiatives, coupled with collaborative efforts from industry experts, the exchange aims to nurture financial independence and decision-making skills among Gen Zs and millennials. The positive response from corps members signals a promising outlook for increased youth participation in the capital market, aligning with NGX’s mission to foster a new generation of informed and empowered investors.

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