A new Uber Explore feature will allow users to book dinner reservations, concert tickets and other events directly through the Uber app.
This change demonstrates the ride-hailing app’s strategy to expand beyond rides in an effort to build new revenue streams.
The company heavily invested in its Uber Eats grocery and convenience delivery services during the pandemic,
Delivery revenue of $2.42 billion outperformed the $2.28 billion generated by its core ride-hailing business, for example.
This new feature, Uber Explore, will appear as a new tab in the Uber app. Users can purchase tickets with their Uber Wallet or a credit card.
– CNBC