The Africa’s 100 Most Valuable Brands 2023 will be revealed, according to The African Brands Media Ltd, on March 29 in Lagos.
The company said in a statement that the Africa’s 100 Most Valuable list is a special report that features only the top companies in Africa.
The company claims that it highlights businesses’ successes for an African audience and adds that it conducts a consumer-driven poll to determine consumers’ preferences for various brands on the continent.
It was revealed that a poll was carried out across 23 nations, spanning every economic area of Africa and accounting for at least 75% of the continent’s population and GDP.
Desmond Esorougwe, the company’s chief executive officer, said: “The brands are among brands in Africa or the region.